Product Design | Laut Design | Product and Brand Design in Raleigh, North Carolina
17741
page-template,page-template-full_width,page-template-full_width-php,page,page-id-17741,qode-quick-links-1.0,ajax_fade,page_not_loaded,,qode-title-hidden,vss_responsive_adv,qode-theme-ver-11.0,qode-theme-bridge,wpb-js-composer js-comp-ver-5.4.2,vc_responsive

Great brands make
products people love.

PRODUCT DESIGN

Industry Research

Responding to a need
Your concept’s success is wholly dependent on fulfilling the needs of your market. We collect data related to ergonomics, ethnography, style and color preference, to name a few. Knowing your user well means we can earn their brand loyalty.

Concept Ideation Sketching

IDEA EXPLORATION
Visualizing a concept with sketches is quick, effective, and freeform – meaning it leaves opportunity for variations and improvement. Our sketches are beautiful explorations of form and function that lead to more considered final results.

Digital Renderings

REFINED DESIGN
Our digital renderings are created using state-of-the-art hardware and software that allow our team to draw on-screen, producing a more true-to-life image. The end result is a very convincing visual of a refined idea with full color, materials, shading, and lighting.

3D CAD Modeling

DIMENSIONS & DETAILS
A beautiful product form is only good if it also functions. Our CAD models are engineered solutions that address function related to mechanics, electronics, ergonomics, and dozens of other areas critical to product performance. This data is crutial for prototype development, realistic visualization, and manufacturing cost estimation.

Photorealistic Renderings

Convincing Images from Thin Air
Our rendering techniques get investors interested and customers excited. They’re a great way to launch a Kickstarter campaign, start advertising early, or even take pre-orders.

Prototype Fabrication

THE FIRST OF ITS KIND
Our in-house prototyping capabilities are cutting edge and evolving constantly. We employ the latest 3D printing techniques, machining equipment, and automated and manual finishing processes to ensure we’re capable of building a functional, beautiful proof-of-concept out of almost any material.

Learn more about our capabilities

OUR CREATIVE PROCESS

The steps we take through our projects define their success.

  • Research

    Analyzing your target market, competitors, and user needs mean we can make an impression on all of them.

  • Ideation

    Hand-drawn sketches are a quick and cost-effective way to explore a variety of concepts for refinement and further development.

  • 3D Modeling

    Digital 3D CAD models detail the function behind the form, and produce digital geometry for prototyping and manufacturing.

  • Photorealistic Renderings

    Robust in-context renderings from 3D CAD data produce ad-quality images of concepts for marketing, investor pitch, and pre-order.

  • Prototyping

    Our machine shop specializes in builds from simple models to complex assemblies that leverage cutting-edge processes and techniques.

Ready to make a lasting impression?